The 30th Harbin Seed Industry Expo

As one of the most dynamic top events in the industry, Harbin Seed Industry Expo is committed to promoting the "Chinese Seed" to the world, and over the past 30 years, it has provided service for 18,759 exhibitors and 1,226,752 professional visitors from more than 40 countries and regions such as Germany, Israel, Holland, the U.S., South Korea, Turkey, and many other provinces and cities across China. Leveraging the agricultural resources of  North China, Harbin Seed Industry Expo that effectively promotes market expansion and perfects the industry ecosystem is considered the first choice as the platform for brand promotion and trade matching. Continuously providing a high-quality seed source display platform for agricultural production, helping farmers increase their income, and stimulating new energy for industry revitalization!

30 Years of Excellence: Often Imitated, Never Duplicated!With the "Asian Winter Games" occupying all slots in the second half of 2024 at the The Harbin International Conference Exhibition Center,the 30th Harbin Seed Industry Expo (HSIE) and the 19th Harbin Agricultural Materials Expo (HAME) will be held at the Changchun Northeast Asia International Expo Center from October 28th to 30th.

After 30 years, from 1995 to 2024, the 30th Harbin Seed Industry Expo (HSIE) will be comprehensively upgraded. With the theme of "Thirty and Inspired, Marching Towards the New", this expo will cover an exhibition area of over 80,000 square meters and feature 8 major thematic zones. Pioneering the "Dual-city Joint Exhibition, Sixteen-city Roadshow" model, and relying on the location advantages of Changchun, it will cover the northern region and national professional audiences, creating a platform for the entire industry chain of seeds, medicine, fertilizer, and machinery in northern China, empowering the industry with a new engine for economic growth.

>>> 3 Major Innovations, 7 Major Rights, 5 Major Dimensions, 9 Major Channels

Empowering Exhibition Value in All Dimensions

01. Key support from national units

This exhibition has received strong support from the Foreign Economic Cooperation Center of the Ministry of Agriculture and Rural Affairs, China Seed Association, and Department of Agriculture and Rural Affairs of Jilin Province to ensure the high-quality of the exhibition.

02. Innovation and upgrading of exhibition quality in three major aspects

(1) Dual-city Joint Exhibition, Sixteen-city Roadshow

(2) Building a comprehensive industry chain exchange and transaction system for seeds, medicine, fertilizer, and machinery in northern China

(3) Release of the "2024 China Seed Industry Development Quality Index Research Report"

03. Upgrading exhibition scale in five major dimensions

(1) Exhibition area of 80,000 square meters

(2) 8 major thematic zones

(3) 1500+ high-quality companies

(4) 150,000+ professional visitors

(5) 50+ themed activities

04. Upgrading of exhibition services in seven major aspects

(1) Expansion of heavyweight events to increase corporate influence

(2) Concentrated release of new and special products

(3) Point-to-point empowerment through special summits

(4) Closed-door meetings for leading companies

(5) Construction of a four-in-one shuttle service system

(6) International trade exchange salon

(7) Summit event with business dinner

05. New upgrade of effective invitation system in nine major channels

(1) Strong support from multiple provincial and municipal authorities in Heilongjiang, Jilin, and Liaoning, organizing village exhibition groups under the "Thousands of Villages and Towns Plan"

(2) Professional visitor data exceeds 570,000, with digital precision invitation, 8 million+ SMS, 1 million+ AI intelligent calls, 200,000+ manual calls

(3) Full coverage of offline matrix, 6000+ township areas, 1000+ agricultural materials markets, 5000+ advertising locations

(4) Joint invitation from multiple resources, including 500+ industry associations, finance, training, KOL/KOC

(5) Precise placement on top short video platforms, exposure to 100 million+ traffic

(6) SEO+SEM network-wide optimization, exposure to 20 million, 150,000 leads

(7) Precise release to the buyer community, 1000+ communities, 50,000+ targeted audience

(8) Integration of multiple channels for full exposure, 1000+ mainstream and industry media

(9) Joint promotion by 100+ top anchors, high-frequency interaction, and full-network fission

06. Upgrade of international influence expansion

(1) Collaborate with the Center for Foreign Economic Cooperation to build a Sino-Russian economic and trade system

(2) Establishment of a new International Project Department to continuously enhance international influence

(3) Promotion of overseas brand exhibitions to expand cooperation with overseas industry organizations

(4) "Going Global" series of study and visit activities

(5) Asian Seed Industry Development Cooperation Forum

(6) International Trade Exchange Salon

07. 30th Anniversary Series of Heavy Events, Enhanced Splendor

Coinciding with the 30th anniversary of the Harbin Seed Industry Expo, this expo is tailored for exhibitors, dealers, nurseries, plantation owners, experts, and new retail channel operators. It will host over 50 high-end events, such as "Professional Drive, Marketing Empowerment, New Product Release", inviting more than 100 industry experts, leading company executives, marketing gurus, and representatives of top e-commerce platforms to jointly create a high-quality annual event and achieve resource sharing and mutual benefit.

(1) Professional Forums

·Biological Breeding Innovation and Development Forum

·2024 Soybean Industry Development Forum

·Asian Vegetable Seed Industry Development Forum

·2024 Tomato Conference

·Northern Fresh Corn Industry Conference

·3rd Northern Special Fertilizer Development Conference

·Modern Plant Protection Technology and High-quality Agricultural Development Forum

·Smart Agricultural Machinery and Smart Agriculture Development Forum

(2) Marketing Empowerment

·Digital Agriculture E-commerce Empowerment Conference

·Seed Industry "New Forces" and Double New Brand Release Conference

·Agrochemical "New Forces" and New Products, and Big Single Product Release Conference

(3) Special Planning

·"Big Shots of 30th Harbin Seed Expo" interview activity

·"My 30 Years with Harbin Seed Expo" collection activity

·Most Popular Dealership Store Selection

·Most Beloved Brand Selection

·Most Beautiful Booth Design Selection

·Most Beautiful Service Team Selection

·Popular Brand Selection on Site

·Most Beautiful Smile Selection